Blue Nile Review & Coupon Discount Codes

One of the main problems with purchasing diamond jewelry is that so many of them are conflict diamonds, or diamonds obtained through bloody civil war or whose mining finances governmental genocide. Consumers who wish to make conscientious and ethical decisions regarding their jewelry purchases can find themselves stuck when they try to purchase diamond rings for their loved ones. Blue Nile, an online diamond retailer, proclaims that they make the process of choosing ethical, conflict-free yet gorgeous quality diamonds easy, but how do they deliver on this promise?

BlueNile.com walks each customer through the diamond purchasing process, from cut style to gsl quality. Through an interactive web interface designed to educate consumers about everything they need to know regarding diamonds, BlueNile contains a wealth of information about clarity, color, and other standards used to measure diamond worth. A plethora of educational material about precious metals used for settings, such as platinum and gold, is also available, though it isn’t as thorough as the information about diamonds is. BlueNile also provides an app for the iPhone for those who wish to learn about diamond purchasing on the go.

When it comes to actually making a purchase through BlueNile, customers can either buy an engagement ring predesigned and ready to ship or design their own. Through the design your own ring feature, consumers are able to pick out a specific diamond they wish to use, choosing not just the quality and color but the design and cut as well. From there they can pick a custom setting, even using a custom price slider and precious metal chooser to pick the exact setting for their price range and style aesthetics. Finally, the ring comes together on the final page and shipping options and checkout take place. From this reviewers personal experience, it is a fairly simple process that should be easy enough for most potential customers.

Blue Nile Coupon Codes

If the rings seem a bit pricey, there are a variety of current coupon codes available for deep discounts. Coupon code ‘SIZER46′ gets users $15 off on each band under $250, $25 off on each band over $250, $50 off on each band over $500, and $10 off on each band over $1000. Coupon code ‘AEXP28′ gives those who use their American Express card 10% off and ‘INTECH10′ allows for all consumers to take 10% off on their purchases. All in all, Blue Nile is a reliable, safe, and easy way to purchase high quality jewelry online that’s as ethical as it gets.

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